Toyota recently announced that it has manufactured a semiconductor chip that could improve the fuel efficiency of the OEM's hybrids, such as the Prius, by as much at 10 percent.
Toyota Motor Corporation recently announced that cumulative global sales of its hybrid vehicles topped the 6 million unit mark at the end 2013, reaching just under 6.1 million units.
While addressing the Economic Club of Washington, D.C., in late September, Toyota Motor Corporation Chairman Takeshi Uchiyamada described his vision of future of alternative fuel vehicles and the Prius’ role in it.
Toyota will cut the starting price of both the base and advanced models of the 2014 Prius Plug-In Hybrid.
TORRANCE, CA – Toyota announced it plans to debut its new Prius c subcompact hybrid at the 2012 North American International Auto Show in Detroit. In addition, the automaker said the vehicle will go on sale in the spring of 2012.
NEW YORK - Toyota Motor Corp. announced April 6 that it will continue production of the Prius along with the Lexus CT 200h and HS 250h at two plants in Japan, although at less than capacity.
TORRANCE, CA - Toyota Motor Sales USA on Feb. 20 announced that the general public has selected "Prii" as the preferred plural term for Prius.
TORRANCE, CA - Toyota announced that the all-new 2012 Prius v, the first in a new line of Prius vehicles, will be the automaker's first vehicle to offer the Toyota Entune multimedia system.
LOS ANGELES - On Tuesday, Jan. 18., Jim Lentz, president and chief operating officer of Toyota Motor Sales (TMS), U.S.A., Inc. said the company plans to introduce 11 new/updated hybrids globally by the end of 2012, which include the new Prius models (the larger Prius V and compact Prius C) and the Lexus CT hybrid.
DETROIT - At the 2011 North American International Auto Show Toyota introduced two new Prius models, the Prius v and Prius c concept vehicle, which join the company’s current third-generation Prius and the soon-to-be released Prius Plug-in Hybrid Vehicle.
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