“Our goal is to create the foundation to put Lucid vehicles on the map for fleet,” Craig said. - Photo: Lucid Motors

“Our goal is to create the foundation to put Lucid vehicles on the map for fleet,” Craig said.

Photo: Lucid Motors

Electric vehicle maker Lucid Motors has announced the hiring of Dennis Craig as director of global fleet sales.

Craig previously worked as North America head of fleet for Polestar. He plans on using this experience to help him in this new global position as Lucid attempts the same effort, focusing primarily on driving their EV fleet.

“I am excited to announce that I've joined the talented team at Lucid Motors,” said Craig in a LinkedIn post. “At Polestar, I had the privilege of contributing to significant sales growth of cutting-edge electric vehicle technology, and I’m ready to take the next step in my career with Lucid, a company known for pushing the boundaries of EV innovation.”

Craig started his career as a lease sales representative. His experience in the automotive industry began when he joined Chrysler in 2010. Craig graduated from Michigan State University with his bachelor’s degree in interdisciplinary studies in 2004.

“Our intention is to drive EV adoption with the best product offering on the market while being the easiest automotive company to do business with,” said Craig. “Our goal is to create the foundation to put Lucid vehicles on the map for fleet. From Fortune 500 sales and executive drivers, rental, government, and even hospitality partnerships, we’re excited to help lead others through the journey of electrifying their fleets.”

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Christian Lopez

Christian Lopez

Former Assistant Editor

Christian Lopez is assistant editor for Automotive Fleet and School Bus Fleet.

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