
Fleets looking to order an F-150 Lightning in the first wave must have entered their interest as a “hand-raiser” with a valid FIN on Ford’s website. Additional reservation holders will be invited in phases to order over the next few months.
Fleets looking to order an F-150 Lightning in the first wave must have entered their interest as a “hand-raiser” with a valid FIN on Ford’s website. Additional reservation holders will be invited in phases to order over the next few months.
The majority of fleets are reporting that their acquisition strategies are being stimulated by solid organic business growth, with most forecasting an increase or continuation of the same order volume in model-year 2019.
The ongoing volatility of gasoline prices has prompted a growing number of fleets to transition to four-cylinder engines. This transition started in the 2008-MY and accelerated with 2009-MY ordering, when gas prices surpassed $4 per gallon in the summer of 2008. Early indications are that the migration to four-cylinder engines will continue with 2010-MY ordering. We have already seen glimpses of this trend in the 2010 RFPs submitted to major OEMs.
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