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Branding

Lightning Hybrids Renames Itself Lightning Systems

Loveland, Colo.-based Lightning Hybrids has renamed itself as Lightning Systems and will release several new fleet products this year, including a new vehicle analytics system, the company announced today.

Tesla Drops 'Motors' From Company Name

Tesla Motors Inc. has changed its name to Tesla Inc. to reflect CEO Elon Musk's desire to transport the company into a more diverse energy company rather than just an electric car maker, reports Reuters.

Best Buy Rolls Out 1,000 Hybrids for Geek Squad

Best Buy has added 1,000 Toyota Prius C hybrids to its Geek Squad fleet to replace the Volkswagen Beetle cars in a fleet that logs more than 13,000 daily trips to service electronics at residences.

PERC Updates Propane Autogas Branding

The Propane Education & Research Council (PERC) debuted its first-ever logo and brand identity made specifically for propane autogas: PROPANE AUTOGAS Clean American Energy.

SCT Fleet Solutions Rebrands as Derive Efficiency

SCT Fleet Solutions has changed its company name to Derive Efficiency as it continues to evolve as a software provider of software that customizes a fleet vehicle's powertrain so it will operate more efficiently and safely.

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