WASHINGTON – The Renewable Fuels Association (RFA) and automotive expert, car-talk host Bobby Likis announced their extended collaboration on an ethanol educational outreach to automotive service professionals. This outreach, including the “Calling All Technicians...20 Facts About Ethanol” feature on the Car Clinic Network, is designed to enlighten, educate, and energize automotive technicians with verifiable facts, studies, and statistics on ethanol. Automotive technician outreach will utilize radio, websites, social media, print media, and key events.
Likis is a national talk-show host, answering more than 100,000 automotive consumer questions live on air and has worn many hats in the automotive industry, including technician, service desk advisor, service shop owner, engine builder, and pit crew. He also owns and operates an award-winning automotive service facility.
“I have 40 years of hands-on experience in servicing and repairing vehicles and building rear-engine dragsters. I know we technicians share ‘prove-it’ mindsets, so in that spirit, my aim is to give techs the info they need to make informed decisions...in their service bays, at the pump and at the polls,” Likis said.
“Auto service professionals are often the first and most important line of communicating with car owners. With Bobby’s help we can educate these professionals on the cost-saving, engine performance, job-creating, environmentally-friendly benefits of an American-made fuel that is successfully reducing our dependence upon foreign oil,” said Bob Dinneen, RFA president and CEO commented.
“Calling All Technicians...20 Facts About Ethanol” airs on the Car Clinic Network. Programs including “Bobby Likis Car Clinic” and “Car Clinic Minute” are heard nationwide via terrestrial broadcast on 150 stations and on multiple internet globalcasts.